Compelling Header (H1)

• [ ] Determine who you serve and what problem you solve.
• [ ] Craft a header that communicates this clearly.
• [ ] Use Brad’s Freelancer Custom GPT to assist you

Attractive Offer

• [ ] Identify what resonates with your target audience.
• [ ] Develop an offer based on this understanding.

Project Selection and Presentation

• [ ] Choose projects that showcase your skills and experience.
• [ ] Highlight the challenge, your approach, and the results for each project.

Portfolio Review

• [ ] Remove work that no longer represents your best skills.
• [ ] Add new projects that showcase your current abilities.

Testimonials

• [ ] Request testimonials from clients.
• [ ] Display these prominently in your portfolio.

Brand Consistency

• [ ] Ensure all portfolio elements align with your brand.
• [ ] Check for cohesion and consistency throughout your portfolio.

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